L Town Radio- Matthew J. Burton
We all spend way too much at the grocery store and often buy things we don’t need. We may finally know why this is. Our cell phones. The next time you’re shopping for groceries, leave your phone in your pocket. Or better yet, in your car.
Researchers at Babson College and the University of Tennessee recently looked at how our phones can affect the way we shop. And it turns out people who use their phone at the supermarket spend a ton more on groceries than people who don’t.
In one study, people added 45% more items to their cart when they used their phone and in a second study, it was 58% more.
The average person spent 41% more money when they used their phone while they shopped, to do things like check social media and respond to texts.
And each second they spent on their phone upped their final bill by 25 to 50 cents. So if you think of it like that, every four seconds on your phone costs you at least a buck. As you are shopping it’s easy to get distracted. You get in the zone and can easily loose track. Think about it…. How much are you on the phone while shopping??? Making sense now? You arrive home and wonder, “Why did I get this?” Making even more sense now?
Are you guilty? I know I am.
They say the reason is simple: Your phone is distracting and makes you go slower. So the longer we’re in a store, the more we buy. Try leaving your phone in the car next time you head to the grocery store. Take it from me…I love to talk on the phone while shopping because I get bored while in the store. It passes the time. Guess this answers my own question about why the grocery bill is increasing by the month.
Matthew “Matt Man” Burton
Matt is the Station General Manager of L Town Radio and Host of the Nationally Syndicated Afternoon Drive Home Show, “The Drive Home With Matt Burton” heard on L Town Radio and Syndicated with Iheart Radio Channels.
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